"The ad's power hinged on a simple insight: Race is a life-or-death issue for Black families, but white families can ignore it altogether."
- Ad Age
"The weight of these discussions has fallen on Black and Brown parents for centuries. We want to encourage and equip White parents to share in this responsibility.”
- Kevin Wilson, Jr.
"Wilson treats the story with the intellect and considered beauty that’s typical of the Disciples of Spike."
-Soraya Nadia McDonald, The Undefeated
- Jay Ellis, Actor HBO's Insecure